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> ZEDO, Inc. States That It Is a True Partner
ZEDO, Inc. States That It Is a True Partner for
SAN FRANCISCO, CA--(Marketwire
- January 18, 2011) - ZEDO, Inc. the advertising
technology partner for publishers is developing
solutions, products and services and support that
will help newspaper publishers cut costs and make
more revenue. Read how here: http://www.zedo.com/product/product-for-newspapers.htm.
Many newspapers around the globe work with ZEDO
because the company understands their specific
needs. Recently, ZEDO established an Ad Operations
Service team that functions 24/7 as an affordable
option for newspapers that want to cut cost by
outsourcing some or all of their ad operations.
ZEDO claims that Newspapers can depend on their
ad operation services, and can do so without switching
ZEDO, Inc. CEO Roy de Souza states that, "ZEDO
truly is a dedicated partner for newspaper publishers.
With a expert team of ad operations service providers
in-house, ZEDO is more prepared than other advertising
technology providers to help newspapers cut costs,
keep advertisers satisfied and buying premium
inventory, and make more profit from their online
advertising efforts. We truly care about newspapers,
and are proud to be the only advertising technology
provider in our industry that is completely focused
on supporting their online advertising needs."
Read more comments from Roy on this topic on ZEDO's
blog later today titled "Newspapers, ZEDO
is here for you" at http://blog.zedo.com/.
Additionally, ZEDO has recently partnered with
newspaper industry veterans Maroon.
Maroon has assisted ZEDO in supporting its newspaper
clients with the most beneficial cost-cutting
services, such as overflow ad operations. This
partnership enables ZEDO to gain insight into
the challenges that newspapers face and develop
fitting solutions. Maroon Managing Partner Chris
Tippie, who was previously the head of the Yahoo
newspaper consortium, stated that, "ZEDO
approaches every engagement with the mindset of
how to integrate with the publisher's existing
business process rather than imposing their own
process. In the newspaper world, this level of
custom service and product delivery is extremely
attractive and makes ZEDO a partner rather than
just a vendor. Maroon believes in the same approach
and thus we are perfectly suited for each other."
In addition to ad operations services, newspapers
can also depend on ZEDO for rich media formats,
an easy to implement self service system for direct
ad sales, innovative ad serving, and a robust
web-based UI platform that ad operations teams
can use to manage every ad that runs on their
Read more by visiting http://www.zedo.com/product/product-for-newspapers.htm.
ZEDO, Inc. is a digital ad solutions company that offers products and services for a publisher's premium, self service, and remnant inventory. Products include ad network optimization, innovative rich media formats for publishers' direct sales teams, full featured ad serving, behavioral targeting data built into the ad server, an exchange-like platform for publishers to sell behavioral and DMA targeted inventory at high CPMs (see: www.zedoadnetwork.com), a self service platform to allow advertisers to buy directly from a publisher, outsourced ad ops and more. These products are integrated into one technology platform for publishers to choose from, or use seamlessly together. ZEDO has been in the internet advertising industry for over 10 years, and is the most successful independent ad server in the US. The company provides innovative solutions that boost revenues for Internet publishers.
ZEDO is headquartered in San Francisco and has four development centers in Russia and India.
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